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Brand Strategy · Communications · PR

From Urban Storytelling to
Brand Strategy

Tailored digital strategies. For brands that want to communicate with authenticity and leave a recognizable mark.

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Brand Strategy Digital PR Social Media Events Brand Identity Shooting Media Relations Content Strategy Brand Strategy Digital PR Social Media Events Brand Identity Shooting Media Relations Content Strategy
Ilaria Vita
About

A dual
perspective on
communications

From experience in an advertising agency to the creation of Pepite per Tutti, a go-to destination for Milan lifestyle with over 100,000 followers. Starting as an urban trend observer, Ilaria transformed her passion for storytelling into a strategic asset for businesses.

Today the agency is an extension of that vision: curated, detail-oriented, never ordinary. When I work alongside a brand, I bring both perspectives with me.


My story

I am not just a communications consultant. I am a professional who lives communications every day, both on the strategic side and on the creative side. When I work alongside a brand, I bring both perspectives with me.


Ilaria Vita
100K+
Follower Community
20+
Years of Experience
100+
Brand Collaborations
Passion
Pepite a Colazione
The Magazine

Pepite per
Tutti

The editorial project dedicated to Milan lifestyle that has been showcasing the beauty of Milan since 2011.

Discover the Magazine
Digital PR
The Boutique Agency

Brand Strategic Advisor &
Digital PR

Relations with the press, creators and influencers to amplify the brand's voice.

Discover the packages
Events and Experiences
Events

Events &
Brand Experience

From intimate breakfasts to corporate events: authentic connections between brands and people.

Discover the events
Services

An integrated approach to communications

From strategy to execution. Every project is custom-built for the brand's real needs.

01

Brand Strategic Advisory

Defining the communication identity: positioning, target audience, tone of voice and unique selling proposition.

02

Media Mix Communication Plan

Integrated and tailored plans with the most effective combination of channels and tools for the brand.

03

Social Media Strategy

From strategy to operations: editorial plans with strategic vision and creative sensitivity.

04

Events & Brand Experiences

Conception and management of events that create authentic connections between the brand and its audience.

05

Photo Shoots

From the concept phase to post-production, ensuring consistency with the brand's visual identity.

06

Brand Identity & Design

Study and creation of the complete visual identity: logo, color palette, typography and brand guidelines.

Portfolio

Brands that have chosen to work with me

I have had the privilege of collaborating with Italian and international brands in the lifestyle, food, beauty and fashion worlds.

Sezane
Sezane
Estée Lauder
Estée Lauder
Barilla
Barilla
Amazon Fresh
Amazon Fresh
Dyson
Dyson
Singapore Airlines
Singapore Airlines
Frédéric Malle
Frédéric Malle
SSezane
SMSealup Milano
ELEstee Lauder
FMEditions de Parfums
Frederic Malle
BBarilla
AFAmazon Fresh
JEJust Eat
PPProsciutto di Parma
SDSan Daniele
GGaggia
BBosca
LLifegate
GGeberit
HHiSense
DDyson
PPhilips
BBBivia Boutique
SASingapore Airlines
PTPepite per Tutti
++100 more
Let's Work Together

Every brand has a unique
story to tell

My job is to help you find the right words, channels and people to make it reach those who truly matter.

Let's start talking